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Monday, May 11, 2009

A Failure to Communicate

Perhaps this explains why Democratic leaders have put Cap & Trade legislation on the back burner. From Rasmussen:

Given a choice of three options, just 24% of voters can correctly identify the cap-and-trade proposal as something that deals with environmental issues. A slightly higher number (29%) believe the proposal has something to do with regulating Wall Street while 17% think the term applies to health care reform. A plurality (30%) have no idea.

According to this poll, Democrats are less likely to accurately describe Cap & Trade as proposal to address climate change than their Republican or independent cohorts. What does this say about Democratic leadership's messaging efforts if they're own supporters are clueless on one of their top priorities?

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